Entrepreneur brand and presentation (online)

This workshop provides you with step-by-step implementation-oriented impulses on how to establish a brand identity and develop your personal style.

Begin 02. June 2021 - 14:00
End 05. June 2021 - 12:30

Strong brands create recognition value and trust.

In order to position yourself and your own strengths as a brand, you need to continuously develop your brand identity and communicate it. You will reflect on the key elements of your own brand identity in order to develop your own brand in a more targeted way. Creative and questioning techniques are used to facilitate subsequent self-reflection.

The workshop raises awareness of personal charisma and attitude in the context of the entrepreneurial personality and positioning. The training focuses on personal presence and attitude, as personal style will remain the key factor in managing oneself and managing companies in the future.

Target groups: Students, employees and graduates

Lecturer: Thomas Hönel

Contact: David Sauer d.sauer(at)hszg.de

Project: Start-up academy

Wednesday, June 02, 2021 from 2 pm - 5:30 pm and

Saturday, June 05, 2021 from 9 am - 12:30 pm

online

Due to current regulations, the event will take place online; therefore, you will be provided with the login details after you sign up and register.

The registration deadline for the online event is May 31, 2021.

Photo: David Sauer, Diplom (FH), M.A.
Diplom in Business Administration (FH), M.A.
David Sauer
Centre for Knowledge Transfer and Education
02826 Görlitz
Parkstrasse 2
Building G VII, Room 206
2nd upper floor
+49 3581 374-4311
Centre for Knowledge Transfer and Education
02763 Zittau
Schwenninger Weg 1
Building Z VII, Room 409
4th upper floor
+49 3583 612-4311
Institute for Health, Ageing, Work and Technology (GAT)
02826 Görlitz
Parkstrasse 2
Building G VII, Room 203
1st floor
+49 3581 374-4311